We have been told for years that when we set goals, we must be SMART. Goals need to be specific, measurable, attainable, realistic, and timely. 


This is easy to remember and also looks good on paper, but for those who want to achieve greater things, this is not enough. 


Ask yourself would you settle for “attainable” and “realistic” goals or would you want to enjoy frequent international travel, a 3-day-work week, and enough money to fund mission trips? Nowadays, those safe, smart goals won’t get you anywhere. 


In fact, they may even hold you back from achieving your full growth potential. 


When you set an “attainable” goal of earning 10% more than last year, you might just limit yourself to working 10% more, spending 10% more on ads or product creation, thus you might only reach 10% more potential clients. So, the likelihood is you earn 10% more. Yes, you actually achieved something based on the goal you set. 


The question arises whether you were inspired to work harder or did it set a subconscious limit on your potential to earn that you didn’t break through. 


Savvy entrepreneurs have learned that achieving incredible success requires setting lofty goals that may seem unreachable or unattainable. 


They decide to get 50% or even 100% more than their previous year’s earnings, not just a mere 10%. They challenge themselves. They discover new and better ways to accomplish things that make tasks easier, although they are ready to work even harder if required. 


However, do not think that you can set crazy goals and expect the world to simply give them to you. Sometimes putting aside smart goals actually becomes a smart move. It is when you decide to give up attainable and choose “holy cow, how will I ever do THAT?” goals that you break down established self-imposed barriers and play among the stars. 

Mompreneurs, you may not increase your income immediately, but it is a guarantee that you do better than 10%. Push your boundaries. Set outrageous goals, You may fail, but you’ll still be much better than where those smart goals would have taken you. 

Read my previous article what is your why?